MANILA, Philippines — A recent flagship report on the latest trends in social media revealed that the Philippines is the leading country that spends the most time on social media globally. International Journal of Direct Marketing, 282-300. and Post forecasts sales in 2019 at nearly $50 billion. Megawide consortium to appeal MIAA decision revoking preferential status for NAIA contract, Twitter updates warning label for election misinformation to say Joe Biden won, Over 200 companies to pitch in for PH's second batch of AstraZeneca vaccines – Concepcion, Meralco extends 'no disconnection' policy until end-January 2021. the online shopping. Online shopping has been a growing craze in the Philippines in the past few years. Monthly Traffic Estimate (January 2018): 2,100,000. Euromonitor International is the leading provider of strategic market research … Top Ecommerce Websites in Southeast Asia July 2019 DataReportal. The consistent growth of e-commerce in the country can be attributed to the convenience sought by digital-savvy shoppers. Shopping, after all, is a social activity for many people. This was a 12% increase year-on-year. Mirroring a trend we’ve seen across other Southeast Asian countries in this series, food and personal care products account for the lowest share of online consumer goods spend in the Philippines, with the value of the country’s online grocery market totalling just US$127 million in 2018. Lazada Malaysia "(Ecart Services Malaysia Sdn Bhd (983365-K)" is pioneering e-commerce across some of the fastest growing countries in the world by offering a fast, secure and convenient online shopping experience with a broad product offering in categories ranging from fashion, consumer electronics to household goods, toys and sports equipment. MasterCard’s study found … Online shopping is growing so fast that the global online shopping market size is predicted to hit 4 trillion in 2020. (Big Commerce) Download our Omnichannel MArketing Success Kit for more great tips and strategies on how to connect with and acquire today’s omnichannel consumer. While Campos believes internet access and the payments space can be improved, he said the country has crossed over to a point where e-commerce can only grow and become a major contributor to the retail sector. International Journal of Direct Marketing, 282-300. Based on the e-commerce company’s internal data, half (49 percent) of the transactions in the Philippines were made using mobile devices last year, while another half were through computers. Online shopping has been a growing craze in the Philippines in the past few years. 3. As we’ve seen throughout this series of studies on ecommerce in Southeast Asia, the Food & Personal Care category saw the fastest growth in the Philippines last year, with spending on online groceries up by 29 percent compared to 2017 spending. That’s 91% of the entire country’s population! 2. For the 4th straight year, the Philippines is tops in worldwide social media use. Online scamming is a big business in the Philippines. Philippines: Revenue in the eCommerce market is projected to reach US$3,546m in 2020. Credit card penetration is even lower amongst women too – just 1.4 percent, or 1 woman in 70 – which has particular significance in the grocery sector. It provides customers with an easy, secure and fast online shopping experience through strong payment and logistical support. Do your research before you shop. 2017 to 2019 Food Balance Sheets of the Philippines. Use of Mobile Wallets by Country January 2019 DataReportal. It’s worth noting that eMarketer takes a different perspective on ecommerce in the Philippines though, with the company predicting annual growth in retail ecommerce sales of 31 percent in 2019. And Facebook knows that Christmas season can make Filipinos become fierce shoppers, even online. Marketing New Research Reveals More Consumers Are Shopping Online for Everyday Items New survey of U.S. consumers and other markets reveals accelerating trends in online CPG shopping. A study conducted as early as 2015 found that 9 out of 10 Filipinos preferred online shopping. What’s more, delivering fresh produce across the country’s varied and often difficult terrain is no easy task, especially in the tropical climate. So far, 69% of Americans have shopped online, and 25% of Americans shop According to Campos, about 2% of the overall retail market is done online. And in the US alone, we’re expecting to have 300 million online shoppers in 2023. Looking for more data on the Philippines? Filipinos are always on their phones. Driven by rising incomes, a growing population, and a strong preference for American brands, the Philippines imported $1.09 billion of U.S. consumer-oriented products in 2018. The Internet World Stats reported that around 67 million Filipinos were active online in January 2018. For Filipinos, it was the website that arguably brought e-commerce into the mainstream fore. Includes comprehensive data … The gateway to the world for the Philippines will be via NASA Ames Research Center. E-commerce Market E-commerce is a strongly growing domain showing no signs of decline. Kock, N. (2011). And in the US alone, we’re expecting to have 300 million online shoppers in 2023. App Annie’s ranking of the country’s leading shopping apps shows that fashion is a top choice for mobile shoppers, with regional fashion platform Zalora ranking as the third most-used app in the Philippines during the first three months of 2019. Aaron Orendorff. With a low income but a high growth, the Philippines has a digital population of more than 67 million people which attracts both local and regional companies who compete against a dominant player. It targets to have e-commerce contribute 25% to the gross domestic product by 2020 from 10 percent in 2015. The Philippine National Police Anti Cyber Crime Group has received more than twelve hundred complaints of online crime from 2013 to date, including online scams (in the top of the list of complaints), identity theft, online investment fraud and other types of internet crime. Payments may be an important barrier to ecommerce growth in the Philippines too, with the World Bank reporting that fewer than 1 in 50 Filipinos owns a credit card. Kim, S., Jones, C., 2009. Euromonitor International is the leading provider of strategic market research … The second most populated country in Southeast Asia, the Philippines is a large and rapidly developing market for e-commerce. Globe Online Shop. The purpose of this chapter is aim to provide a background information about online shopping market. Ecommerce Spend in The Philippines by Category January 2019 DataReportal. The Visa eCommerce Consumer Monitor 2014, which revealed insights into the behavior and spending habits of Filipino consumers, showed nine out of 10 Filipino consumers go online to shop at least once a month. Credit Card Ownership by Country January 2019 DataReportal. It gives an indication of the adequacy of food supply relative to the nutritional requirement of the population. CNN and the CNN logo are registered marks of Cable News Network, Inc., displayed with permission. The Philippines has the smallest internet economy of the six primary markets in Southeast Asia, despite being home to the region’s second-largest population. The Philippines is known to hold the longest Christmas celebration in the world. SimilarWeb’s ranking of the country’s top transactional websites tells a slightly different story though, with none of these fashion or beauty brands making the country’s top ten. Check out all of our previous country reports by clicking here. The Quality of Word-of Mouth in the Online Shopping Mall. Thank you! eCommerce now comprise more than 13% of all retail revenue in 2019. Statista reports that ecommerce spending in the Philippines grew more slowly than the rest of Southeast Asia in 2018, although growth still outpaced the global average. The report “Philippines B2C E-Commerce Market 2018” contains forecasts for near-term rapid growth in the online commerce sector, propelled by increased Internet and the populations’ warming to the online shopping experience. 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